Practice Web Design is Skilled in the use of SEO for Medical Sites

practice-website-logoPractice Web Design is a worldwide destination for medical practices that need a new website or require the updating of an existing site. Practice Website Design offers multiple packages and options to accommodate clinicians launching a new practice and practitioners with established businesses.

One of the company’s most highly sought services is search engine optimisation (SEO). The company employs a variety of SEO methods, techniques and strategies that increase client visibility and help them rank higher in search engine results. Some of the methods include:

•    Keywords – Identifying specific keywords and word combinations that potential patients will most likely use when conducting a search guides search engines to websites.
•    Content – Articles and blogs are used to support keywords. The firm provides original, professionally written content and incorporates material submitted by clients.
•    Meta Data – This is comprised of HTML tags that tell search engines what a page is about. They work like a title to define the page.
•    Site Map – These provide search engines with a map as to how pages are laid out and interconnected.
•    Search Verticals – These are comprised of images, videos, mobile options, slideshows and similar features that may be included on a website. They relate back to keywords and content.
•    Social Media – The integration of social media allows clinicians to connect with a diverse pool of individuals, drive traffic to the website, and helps establish the clinic as a source of quality information.

SEO is an essential and effective means of marketing for any practice that want’s to grow. A clinic’s website is often the first opportunity practitioners will have to introduce people to the professionals and services at the facility. A facet of SEO is creating a user-friendly website that’s easy to read and navigate, and provides the critical information for which people are searching.

Creating a winning combination of SEO techniques requires specialized knowledge, experience and a superior level of expertise. Practice Web Design has a long history of providing high-quality websites to those in the medical community and a reputation for getting practices online quickly.

For more information, contact Simon by phone at 03 9712 0723, via email at info@practicewebsite.com.au or visit Practice Website Design online.